I was doing a quick Google search to try any find some info about an SEOmoz party for SMX Seattle that I’ve heard rumours about. I’m not a Premium Member mozzer, but was thinking of trying to blag my way in 
When running the search I noticed that Aaron Wall of SEO Book was running a PPC ad on the name ’seomoz’ term. Not unusual in itself although the ad copy is a little harsh!
When Matt Cutts writes a blog post about Google rather than his evil cats, it can often be a warning shot before a glitch in the Google matrix occurs. The latest of such posts has informed people how to report paid links and stating that his team were testing new filters to detect them – something which caused a bit of a stir in the SEO community. No need to panic though unless you’ve been a plonker with your SEO; you haven’t been a plonker now have you? read more…
With the verticals that I work in, you tend to find the most aggressive forms of SEO – often by affiliates using techniques that the brands themselves would never dream of experimenting with. This goes further than the everyday world of Black Hat SEO, to a place where the lines of ethics and morality really do become blurred. The topic often crops up in SEO forums and blogs, although few people seem to know how it’s done. So let’s explore a couple of ways in which a spammy page on a trusted domain can rank top for a competitive search term.
After receiving some wise advise from a friend, I’ve taken the step to move all of my search ramblings under my evilgreenmonkey brand. SearchMarketPro and Ecommerce-Weekly will both be moved into evilgreenmonkey, which should mean more content in one place.
Sorry for the lack of newsletters so far, I’m currently working on some big projects which I’ll let you all know more about a little later. Those on my mailing list should be getting some more ramblings from me (and Guest Authors) very soon.
The projects I’m working on basically involve some Affiliate Marketing (thanks to help from Andre), and also coding a new web analytics software in PHP aimed purely at SEMs. The app will include the usual visitor reporting along with some more interesting data such as naming and tracking individuals (combine personal/order data with visit data), SEO competitor analysis, search result scraping though proxies and eventually PPC competitor monitoring. It will also integrate dynamically created robots.txt, block lists for rogue spiders/competitors and URL re-writes depending on who/what the visitor is. Any feature requests/suggestions are obviously more than welcome.
I am a self-confessed conference groupie. Not only do I try to attend as many search marketing conferences as possible throughout the year – I also enjoy attending them and feel a buzz as the next event approaches. This may sound strange to some people, although I fear that I’m not alone.
Standing tall above all others is never easy when looking for a new job, especially in a field as competitive as Search. One enterprising SEM has taken out a Google ad on popular SEO sites and pointed it to a Google skinned CV
It certainly stands out, but lets hope the Google lawyers are looking the other way.
Most site owners are constantly on the look out for ways to increase their online exposure. Increasing web traffic not only allows for higher brand recognition but also higher revenues. One of the most overlooked methods to achieve this, is to get content syndicated from your website and onto smaller sites or 3rd party aggregators. This provides targeted inbound traffic from the people who have read your content and click through to read more.
With MSN adCenter’s 6 month anniversary fast approaching, it seems the perfect opportunity to review the product. Anyone that has worked with the tool from the beginning can tell you that things didn’t start exactly to plan – the phrase, couldn’t hit a barn door with a banjo springs to mind; but have things changed?
With a major new project in the pipeline I have been on the look out for a PHP framework to speed things along. I am no top coder, but Code Ignitor is working out great so far and my PHP guru seems to be getting on very well with it.
Code Ignitor is the brain child of Rick Ellis, who is also behind the successful and powerful Expression Engine content management system. Having used Expression Engine for a handful of previous high traffic web sites, I decided it was time to take a look at CI and so far I am very impressed. It is not only a very fast development environment, but is very powerful – basic blog system in 20 minutes – no problem!
Not only is it a great framework, but also produces very nice human / search engine friendly URLs by default.
We are looking to build a pretty major site in CI, so I will keep you up to date with how we get on.
Initiated by Jeff Pulver, Blog Tagging has been going around the search blogosphere like wildfire. It’s a way of putting a human face to bloggers; breaking down the divide by offering 5 unknown facts about themselves. When you are tagged (a link to your blog) by another player, you must post 5 new facts about yourself and then tag 5 new bloggers.
Unfortunately, I’ve been a homeless blogger (accept for Search Engine Roundtable) until today – so sorry to Ben Pfeiffer, Lisa Ditlefsen and David Wallace who tagged me without a response.
So here it goes, my 5 noble nibbles of knowledge about Rob Kerry: